The first in-app live stream of #PampersGrandPlayday will showcase baby shower games, toddler playday, and a chance for parents to win up to P100,000 worth of prizes, exciting promos, and packages.

 Manila, Philippines, July 2019 – More than just tickles and giggles, playtime with babies is crucial in unlocking the endless possibilities for their mental and social development. Play is how children learn about themselves, others, and the world around them, and is equally critical in building a child’s confidence, and all the fundamental skills they’ll need to grow up happy and healthy!

Parents are a baby’s first playmates so to support them in the critical and fun time of their lives that’s why Pampers, the world’s top-selling diaper brand, and Lazada, Southeast Asia’s leading online shopping destination, are teaming up again for their second Super Brand Day. On July 26 both brands will launch the first-ever online #PampersGrandPlayday with exciting deals and promotions parents and babies will surely enjoy.

“We are excited to be rolling out our Pampers Super Brand Day on LazMall for the second year in a row with #PampersGrandPlayday. Lazada is the one reliable platform through which Pampers can connect with our customers in the Philippines, Indonesia, Malaysia, Singapore, Thailand, and Vietnam and simultaneously, create limitless opportunities for babies to enjoy the wonderful world of play, taking it offline and now to our virtual screens,” said Akhil Meshram, Pampers Philippines Brand Manager.

Play Games and Win Prizes LIVE with Our Celebrity Moms and Dads!

During #PampersGrandPlayday on the Super Brand Day, Pampers will feature 20 moms and 20 babies who will be playing baby games live on the Lazada app at 12nn and 4 pm. Half of the winners will get to join the live baby play date games with Andi Manzano and Baby Olivia while the other half will join #ProDad Troy Montero for some baby shower games. All 20 moms and babies chosen will win a play and party package worth Php 15,000!

There are even bigger prizes up for grabs. For moms who weren’t selected to join the in-app live stream, they can still win Php 100,000 of funds to be used for their baby’s future. Just stay tuned to the play events happening via the Lazada Facebook page and app at 6 pm.

 Catch Huge Deals and Giveaways from Pampers and its partners on Lazada!

The second run of the Lazada and Pampers Super Brand Day is made even more exciting as parents can take home special deals up to 35% off for one day only – time to get those #lesslawlaw diapers and give baby #moregalaw! Parents can also look forward to more prizes and up to 80% off from other partners such as Fisherprice, Chicco, Bright Starts, Joie, Mega Bloks, Nuna, Thomas & Friends, Aqua Scale, Bonakid, Promil Four, and Promil Gold, exclusively available in the LazMall Pampers flagship store.

July 26 will be a full day of different diaper deals but here is a sneak peek of what to expect between 12 midnight to 2 am:

  • Toybox of Pampers Baby Dry New Born (80pcs) – Taped Diapers at Php 324.35 (35% off)
  • Pampers Baby Dry Small (152pcs) – Taped Diapers at Php 715.00 (35% off)
  • Pampers Baby Dry Extra Extra Large (84pcs) – Diaper Pants at Php 792.00 (28% off)
  • Pampers Baby Dry Extra Large (104pcs) – Diaper Pants at Php 792.00 (28% off)
  • Pampers Baby Dry Large (136pcs) – Taped Diapers at Php 825.00 (25% off)

“Digitally-savvy parents of babies and young children are increasingly researching and seeking out baby-related product purchases online, yet will not compromise on the authenticity of such products. LazMall will continue to provide the highest quality online shopping experience with the international mother and baby brands like Pampers, to give all parents peace of mind when shopping for their young children,” shared Emma Chavarot, Chief Business Officer of Lazada Philippines.

Last year, Pampers held its first Super Brand Day on Lazada with #BabyMarathon – a 42-minute virtual marathon with exclusive vouchers, product offers, limited-edition products, and offline events.

For more information on Pampers, visit Pampers.ph, https://www.facebook.com/PampersPh/ and instagram.com/pampersph/

For more information on Super Brand Day, visit Lazada.com.ph, https://www.facebook.com/LazadaPhilippines, instagram.com/lazadaph/ and https://twitter.com/LazadaPH

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About Pampers

For more than 50 years, parents have trusted Pampers to care for their babies. Pampers is a part of The Procter & Gamble Company (NYSE: PG) and is the #1-selling diaper worldwide. Every day, more than 25 million babies in 100 countries around the world wear Pampers. Pampers offers a complete range of diapers, wipes and training pants designed to provide protection and comfort for every stage of baby’s development. Visit www.pampers.com to learn more about Pampers products, join the Pampers Rewards program, and find ideas and information to help you and your baby ‘love the change’ together.

About Lazada Group

Founded in 2012, Lazada Group is the leading eCommerce platform in Southeast Asia. Lazada is accelerating progress in Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam through commerce and technology. With the largest logistics and payments networks in the region, Lazada is a part of our consumers’ daily lives in the region and we aim to serve 300 million shoppers by 2030. Since 2016, Lazada is the Southeast Asia flagship platform of the Alibaba Group powered by its cutting-edge technology infrastructure.