Over 300 delegates will gather for the 2nd Philippine Retail Summit (PRS) with a theme #GenCX: The Ultimate Retail Disruptor. The annual convention will happen on March 14, 2019, in SMX Aura Convention Center, Metro Manila Philippines.

Who is GenCX?

This year’s PH Retail Summit revolves on the shifting consumer behavior, resulting in the disruption of the normal market habit. The convention will focus on the Generation of Customer Experience. GenCX is the modern customers of the digital era and the main culprit for the retail disruption. Several brands have come together to exchange valuable insights in curating formats and framework to deliver the best customer experience possible.

Speakers from Facebook, Google, Zalora, Lazada, and Jollibee, together with other Retail Associates are set to share justified insights that are relevant in dealing with the complex #GenCX market.

GenCX Panel includes Social Media Influencer Dani Barreto, Bloggers like Peter John Icogo and Jill Tan, and Restaurateur Kian Kazemi.

More about PH Retail Summit

The convention aims to inspire retail business owners to stay competitive in the world of retail.  Its goal is also to keep up with the demands of the new generation.

Due to the success of the first PRS, Retail Associates sets to deliver a bigger scale of the summit this 2019. Other prominent partners, Hewlett-Packard (HP) and PMCM together with other media partners will cover the much-awaited event.

Numerous retail operators from local and international brands in the country had also expressed their desire to join the #GenCX. The generated attention of this summit has exceeded expectations. Key government officials also took time to acknowledge the efforts of converging the diverse Philippine retail industry into one event.

Lazada VP & Head of Seller Engagement, Alvin Cheng and PRS Event Chairman Bo Lundqvist with the event key personnel.

For more updates, you can visit their official Facebook page or the official website www.philippineretailsummit.com. #